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ADD SALES PROSPECTING TO YOUR MARKETING STRATEGY

by John Aramini | Sep 9, 2014 | Business Devlopment, Business Practices, Business Turnaround, Sales

With ever increasing competition and sales expectations needed for growth, more businesses are hiring sales people, while others are transitioning some of their employees – including themselves – into a direct sales role. They are generating sales activity...

Customers Are Switching To The Competition

by John Aramini | Aug 5, 2014 | Business Practices, Customer Loyalty, Customer Service, Process Improvement

Accenture 2013 Global Consumer Pulse Survey found that: 51% of U.S. consumers switched service providers in the past year due to poor customer service experiences, up 5% from 2012. 81% said the company could have done something differently to prevent them from...

Social Media Isn’t Social In Sales

by John Aramini | Jun 10, 2014 | Business Practices, Sales

You’re on Facebook and LinkedIn. You’ve spent money on print and digital advertising, website design and search engine optimization to drive web traffic and sales leads. But will your people turn that lead into a sale or an appointment when they have...
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